Lord North Street – a different approach
The value of our work and the success of our business is fundamentally grounded in the soundness of our collective judgement and the corresponding quality of our insights applied to our clients' requirements.
We protect our ability to think and act freely by ensuring we have no incentives to favour particular strategies, asset classes, investment tools or providers. We refuse to create our own in-house products and our uniform fee structure reinforces our impartiality towards asset classes and products, as well as removing any incitement to incur undue risk.
Such is our conviction in this approach that our founders and senior staff invest their own money in the same strategies and managers that we choose for our clients.